Showing posts with label Allegra London. Show all posts
Showing posts with label Allegra London. Show all posts

Saturday, 25 February 2012

ALLEGRA LONDON




My goodness...

...I had a crackin' night on Thursday. Yeah, it was a real corker. Chloe Points, mastermind of luxury scarf brand Allegra London, invited me down to Somerset House where she was exhibiting as part of London Fashion Week 2012. We had a catch up and filmed a little off the cuff interview (above). Chloe is such a lovely girl and I have a lot of respect for what she's achieved in Allegra at the young age of 24. She has another full time job as well as this bespoke scarf company which is pretty admirable. In 2012, multi tasking is how we all seem to cope with balancing finances with our passions. It definitely pays off in the end.

The scarves are even more vibrant in real life... literally colour exploding from you (imagine Katy Perry Fireworks vid...yes just like that) Chloe gave me the green and pink one above and it ACTUALLY attracts stares as the colours are so intense. Sooooo intense man. I'M IN LOVE. They are baby-soft.  I'm looking forward to wearing mine as a sarong this summer. Bring, It, On.

The night ended watching Tinchy (who is teeeeeeeeeeeeny, like a Minpin) perform I Will Never Leave You with Amelle from Sugarbabes. This was like, like, like, AMAZING as I used to sing this song eight times in a row in the shower. Don't worry, coz I totally recorded the performance which I will post in a minute as I'm rapidly running out of battery. Only thing is I'm calling my sister the whole way through it, which sort of ruins it. And I sing over Amelle. But I'll post it anyway, no biggie.

Guys, seriously, just order a god damn scarf. Now. https://allegralondon.co.uk/


Thursday, 5 January 2012

Colouring In













Feeling a little Lack Lustre?

It may be Janvier the month of restraint and extreme deprivation but really, shouldn't we all be laughing and wearing luminous dip-dyed cashmere scarfs?? I'm soooooooooooooooo bored of watching grey people with grey faces on grey days, take the tube, speaking about grey things. Let's paint some colour over it all. Step forward Allegra London and HELLO sunshine.

These bad boys will perk you up, brighten your day and even make a simple LBD look rainbow-licious. Think Solange Knowles, think Indian Summers, think anti "holed-up-at-work". These scarves will do the trick. The real joy of the carefully dyed cashmere is that it's as transeasonal as they come, being just as useful as a sarong or beach drape as a winter warmer. Cozy, cozy............ S.O.L.D.

Buy yours at  www.allegralondon.co.uk